Costing & Pricing
Practical education for product makers
Make better products. Build a stronger business.
Clear, US-focused guidance for costing, production, inventory, labels, markets, wholesale, and growth.Costing & Pricing
BOGO Is Not 50% Off: Calculate the Real Cost of Buy-One-Get-One Promotions
Compare BOGO, percentage discounts, gifts, bundles, and full-price offers using contribution, packaging, fulfillment, inventory, and repeat behavior.Costing & Pricing
Good, Better, Best Pricing for Makers: Build a Product Ladder Without Manipulation
Create an entry, core, and premium offer that serves different needs, protects margin, and makes the differences easy to understand without decoy pricing.Costing & Pricing
The Hero SKU Test: Find the Product That Can Actually Carry Your Business
Identify the product that deserves more inventory, attention, and production capacity by comparing contribution, repeat demand, labor, quality, and cash—not revenue alone.Costing & Pricing
The Hidden Labor Inside “Simple” Personalization
Count inquiry, proofing, revisions, sourcing, setup, changeover, inspection, and handoff before a five-minute edit consumes the order margin.Costing & Pricing
The Gift-Set Trap: When Bundles Grow Revenue and Shrink Profit
Audit bundle discounts, component imbalance, packaging, assembly, shipping, damage, and leftover stock before the holiday sales graph fools you.Costing & Pricing
How to Price Custom Orders Without Guessing
Price custom work with a defined base, discovery, design, materials, revisions, production risk, delivery, and margin.Costing & Pricing
The Beautiful Packaging Tax: What Premium Boxes Really Cost Your Business
Count the component, labor, storage, freight, damage, and cash costs hiding inside a photogenic unboxing experience.Costing & Pricing
The Maker Profit Map: 12 Numbers Every Product Business Should Know
A visual, practical map of the twelve numbers that connect product demand, unit economics, capacity, inventory, quality, and cash.Costing & Pricing
Sold Out and Still Broke: Why Demand, Revenue, and Profit Tell Different Stories
A sellout proves customers wanted what you brought. It does not automatically prove the price, event, channel, or production model made money.Costing & Pricing
Your Bestseller Might Be Quietly Losing Money
A product can lead your sales and still weaken the business. Audit its discounts, labor, waste, shipping, and capacity before promoting it again.Costing & Pricing